Born Free works tirelessly to ensure that all wild animals, whether living in captivity or in the wild, are treated with compassion and respect and are able to live their lives according to their needs. As a leading wildlife charity, they oppose the exploitation of wild animals in captivity and campaign to keep them where they belong – in the wild. They promote Compassionate Conservation to enhance the survival of threatened species in the wild and protect natural habitats while respecting the needs and safeguarding the welfare of individual animals. They seek to have a positive impact on animals in the wild and protect their ecosystems in perpetuity, for their own intrinsic value and for the critical roles they play within the natural world.
3 facts about wildlife conservation
Since 1500, 570 plants and 700 animal species have become extinct.
The extinction rate is currently 100x faster than the natural evolutionary rate and is accelerating.
Today, one million species (out of an estimated eight million) are threatened with extinction, comprising 500,000 plants and animal species and 500,000 insect species.
3 things you can do to help
Ensure that all your purchases are as sustainable as possible.
Elect representatives who reflect your concerns for the protection of nature and the planet.
Adopt an animal to support Born Free.
Will Travers - Executive President
“We urgently need to change our way of life – not only for our own survival but for the sake of all life on earth. We need to be encouraged, informed, inspired – empowered! Nariko’s Voyage takes us on a magical adventure – powered by our imagination but rooted in reality. On that journey, we will learn how we can live our lives differently – how to care, respect and sustain, rather than abuse, exploit and destroy. That is the message of hope that millions are crying out for. That is why the Born Free Foundation is so delighted to be part of Extinction!”
Liz Tyson - Programs Director
“Born Free USA is absolutely delighted to be involved in such an exciting project. Extinction will bring some of the most pressing environmental issues facing our planet today to a whole new audience; inspiring a new generation to become guardians of our world’s precious wildlife and habitats. With a talented cast, gorgeous animations, a compelling storyline and a team behind it so thoroughly committed to making positive change, we look forward to Extinction capturing hearts and minds around the world”